Nieman Watchdog

and Dan Froomkin, on McClennan:

Here’s what McClellan wrote, in excerpts from his new book:

In the fall of 2002, Bush and his White house were engaging in a carefully-orchestrated campaign to shape and manipulate sources of public approval to our advantage. We'd done much the same on other issues--tax cuts and education--to great success. But war with Iraq was different. Beyond the irreversible human costs and substantial financial price, the decision to go to war and the way we went about selling it would ultimately lead to increased polarization and intensified partisan warfare...

And through it all, the media would serve as complicit enablers. Their primary focus would be on covering the campaign to sell the war, rather than aggressively questioning the rationale for war or pursuing the truth behind it… the media would neglect their watchdog role, focusing less on truth and accuracy and more on whether the campaign was succeeding. Was the president winning or losing the argument? How were Democrats responding? What were the electoral implications? What did the polls say? And the truth--about the actual nature of the threat posed by Saddam, the right way to confront it, and the possible risks of military conflict--would get largely left behind…

If anything, the national press corps was probably too deferential to the White House and to the administration in regard to the most important decision facing the nation during my years in Washington, the choice over whether to go to war in Iraq. The collapse of the administration's rationales for war, which became apparent months after our invasion, should have never come as such a surprise. The public should have been made much more aware, before the fact, of the uncertainties, doubts, and caveats that underlay the intelligence about the regime of Saddam hussein. The administration did little to convey those nuances to the people, the press should have picked up the slack but largely failed to do so because their focus was elsewhere--on covering the march to war, instead of the necessity of war.

In this case, the “liberal media” didn't live up to its reputation. If it had, the country would have been better served.

That’s actually only one part of McClellan’s media critique. There’s more in these excerpts:

The permanent campaign … ensnares the media, who become complicit enablers of its polarizing effects. They emphasize conflict, controversy and negativity, focusing not on the real-world impact of policies and their larger, underlying truths but on the horse race aspects of politics – who's winning, who's losing, and why…

The press amplifies the talking points of one or both parties in its coverage, thereby spreading distortions, half-truths, and occasionally outright lies in an effort to seize the limelight and have something or someone to pick on. And by overemphasizing conflict and controversy and by reducing complex and important issues to convenient, black-and-white story lines and seven-second sound bites the media exacerbate the problem, thereby making it incredibly hard even for well-intentioned leaders to clarify and correct the misunderstandings and oversimplifications that dominate the political conversation. Finally, it becomes much more difficult for the general public to decipher the more important truths amid all the conflict, controversy and negativity. For some partisans, that is fine because they believe they can maneuver better in such a highly politicized environment to accomplish their objectives. But the destructive potential of such excessively partisan warfare would later crystallize my thinking.

This second part of McClellan’s critique is at least somewhat controversial. The first part, by now, certainly shouldn’t be. A flurry of self-examinations by the media have all reached pretty much the same conclusion McClellan did.

Yet because many of the cable-TV pundits talking about McClellan’s book were themselves members of the White House press corps during the time in question, some of them have been responding with unseemly defensiveness.

The Rest is Here